NBA All Star Game 2015

The NBA is more than just an athletic league. It’s one of the biggest and most valuable brands in history, where young hopefuls are made into household names by the dozens every year. There are few events in the NBA with higher stakes than the annual All Star game, and in 2015, the NBA and Turner Broadcasting came to Done+Dusted to produce the 3 hour game and its accompanying show at the end of the three-day event at Madison Square Garden.

We transformed New York City into the epicenter of the basketball universe, and our production of the All-Star Game earned the highest ever ratings in the event’s history, broadcast to 215 countries in 47 different languages via digital and cable. We’d call that a slam dunk!